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Vinisha Rathod

The Briefcase Effect

Your personal brand action plan, as a private workbook.

A companion workbook for readers of The Briefcase Effect. Each chapter of the book is summarised in its key concepts and walks you through its exercises, activities and forms.

Your answers are kept privately and compiled into a personal brand plan you can download and revisit as your work and life change.

  • Every exercise from Unpack, Design, Carry and Amplify
  • The ebook beside you while you work
  • A personal brand plan compiled from your answers
  • Private to your account: only you can read your reflections

Three ways in

Try it free for 14 days, no card needed. Pay once and it is yours. Or subscribe by the month and cancel whenever you like.

You will be asked to sign in or create an account first, so the app knows the purchase is yours.